Zolderpunt

Zolderpunt turns unused attics into full living spaces. The starting point was a strategic kick-off workshop, which I translated into a complete marketing strategy and roadmap: positioning, target audience, tone of voice, five content pillars and a phased plan. From there I took on the execution: a monthly content calendar, social media across Instagram and Facebook, website copy built around what customers actually want to know, and monthly reporting. Goal: make Zolderpunt the first name people think of for an attic renovation in East and West Flanders.